The Kneeslider

Doers Builders and Positive People

2010 Honda Fury Unveiled

By

2010 Honda Fury
2010 Honda Fury

As promised, the 2010 Honda Fury has been unveiled and it looks exactly like the drawings we showed you already. A 1312cc, water cooled, shaft drive, 71.2 inch wheelbase factory custom chopper from Honda. It looks very well constructed and it will most likely deliver the seamless and trouble free experience you would expect from Honda.

It will be very interesting to see how it’s received in the market. I’m assuming some folks will love it and buy one as soon as they get the chance. On the other hand, some folks think choppers peaked a while back, … a long while back. We’ll see.

Link: Honda

2010 Honda Fury
2010 Honda Fury
2010 Honda Fury
2010 Honda Fury

Comments

  1. Some see a past their prime chopper, I see it as “just another production model that will appeal to a select niche” Just like EVERY production bike on the market. And of course, most everyone will see it as “J.A.H.C.” (Just Another Harley Clone)

  2. No shots of the left side? Looks rather bland. Not even a “Honda” or “Fury” badge on there? I think most people will gravitate to the either the Yamaha Raider or just go ahead and get the Harley.

  3. Honda aparently forgot to add the fury into the Fury.
    Seems incredibly tame.

    More a design product of functionally correct > visually appealing.

  5. Honda is covering all of their market segment bases and this will sell to the group that likes this style of bike. It just seems they could have sold a LOT more had this been done 3 or 4 years ago, but if they keep it in production while the market evolves, they may be ahead of the curve if choppers swing back upward.

    I honestly hope this does well because all of the manufacturers can use the sales right now, Honda is no exception. A stronger company can build more bikes for everyone.

  6. I like the way the understated monocolor paint job unifies the look of the bike. Not my kind of ride, but it is good looking. Wonder if it has that crappy sound of the VTX 1800, with its offset crankpin. That’s a motor that needs effective muffling.

  7. Well, it’s a nice, clean looking bike. Looks better than in the drawings. I’ll be curious to hear how it rides and what it costs. Choppers tend to be little “raw” and I’m just not sure Honda’s engineers could let something “raw” out the door. Tame or not, I’d still like to ride it and try Honda’s take on the chopper.

  8. Not a fan of Japanese “choppers” but Honda did a hell of a styling job on this bike. That frame looks like it could have come from Jesse James. And the tank is done well and without any ugly bottom seam from what I can see. I do still think the engine looks limp though. I wonder who designed this bike?

    As for the badging, or lack of, this is pure marketing by Honda. Much easier to get some perceived cred from “real” chopper riders w/o Honda plastered all over the bike.

  9. Isn’t it kinda funny that a company has to hide it’s logo to sell it’s product ?

    Well, if you have the cash to buy a toy, this surely will not impress the motorcyclist crowd, but it still can impress your neighbors and family, and based on the reputable honda quality it can be an interesting choice.

    Not for me, but as said above, it fills a niche market.

  10. I’ve always liked a lack of labels. I have an FZ6 and no where does it state it’s a yamaha except for it’s simplistic three overlayed tuning forks symbol. So many think it’s a beamer. I like to keep people guessing and this bike would also do a fine job of it. It’s not for me but it’s a really nice finished looking machine.

  11. Too bad they didn’t put the side reflectors somewhere they could easily be removed. They (the rears especially) are a pox on an otherwise clean design.

  12. I must say, I do like the tank. That looks like it took some actual effort and craftsmanship to make. While not entirely hand-made looking, it does have that hammered-out feel you don’t see in production motorcycles.

    That aside, I can’t see this bike going far. I think Honda should have not been Honda and actually stepped out and done something really radical. (yes, i did just say radical) Personally I am a fan of the dirt track style bike over the boardtrackers and cafe racers because it is much closer to a functional motorcycle than a chopper but there is still plenty of room to customize the bike.

  13. Personally I feel there still is a market for a bike like this if its priced right.

    Also I like this paint job the best
    [IMG]http://i53.photobucket.com/albums/g54/rumblewagen/photo.jpg[/IMG]

  14. Hmm images don’t work, oh well its the one on the website with the black/red pin stripe wheels

  15. Come to think of it, they really should have thrown in an inline four.(ah la CB750) They did a great job hiding the wires and water cooling parts, mashing in a big 4 would have been an interesting peice.

  16. IT will oprobably blow the HD out of the water in 1 place.. price. If I was in the market for a chopper type bike, that would be on my list.

    Only thing Im not a fan of is that gas tank.. if you can call it a tank. What does that hold… 3 cups?

  17. Perhaps Honda should spend some money to convince Sonny Barger to adopt these as the “Bike of choice”?

  18. Great looking bike. agree on many of the other comments. Reflectors should have been mounted on turn signals front and back. Would love to hear and ride it. I wonder if this will sell better than the DN- 01-how is that doing-anybody know?

  19. JAOC. (Just an other chopper) How boring. Its very bland and i could not see myself doing a lot of miles in the day on this. Not for European roads and not for the nice twisties. It would fall apart on Irish roads. No give me a nice comfortable Pan European. 🙂

    Fast Fergie.

  20. Now. Lets see. Whack the frame to bring the front wheel back in. Maybe about 26 deg rake. Bob the back fender. Street tracker seat & tank.

    Maybe Honda could make up for the 3-4 years they missed on the chopper fad & get onto the Street Tracker band wagon while it’s still rising!

    Or maybe someone will market a kit!

    Rafe03

  21. I think the four idea would have been fantastic, some CB choppers look great. The bike is not to my taste but is very cleanly styled if (as stated above) a bit bland. Why don’t the factories do a custom a bit more like the yabsa below?

  22. With Raiders and Rockers just sitting in showrooms and not rolling out on the road, it’s a curious move by Big Red. If they can retail it for $14,999 or less, it may sell to it’s intended niche. A “factory chopper” is a bit like jumbo shrimp and military intelligence. If you really want one, aren’t you supposed to build it yourself?

  23. I kinda liked the look of it until I went to Honda’s site and saw that it appears to be shaft driven.

    Also, it does have markings on it right above the brake light.

  24. Honda.
    Watch my lips.
    “C B 1100 R”!!!!!
    Rather thick for a consumer products company aren’t ya?

  25. Not something that I would be interested in, but it is very clean and uncluttered unlike many other bikes now days.

  27. Looks like they took some styling clues from Victory ( 8 ball ) . The radiator and the shaft drive kills it for me.

  28. The fading pro street chopper fad reminds me of the hair metal bands that didn’t know when to hang up the spandex after Nirvana came along.

    Stylistically, it looks like the cheap Chinese cruisers they sell out of scooter shops in strip malls. Honda’s really the Toyota of motorcyles: bland. Reliable, but bland.

  29. I like it. Its cool looking. Period. Although, its all about looks and a shaft drive doesnt fit that agenda. Nothing like a big primary and a belt out back.

    And it is late to the market, “choppers” are like the george bush of the motorcycle world these days: poor performance, high prices and few redeeming qualities. but at least they didnt rush it out when the market was hot.

  30. Also, i think if honda offered this frame and engine with a slew of customization options like springer forks, solo seats, chopped fenders, peanut tanks and maltese cross mirrors…….. they could really compete with the harley market.

    oh and get rid of the shaft drive.

  31. 10 years late. one thing that always turned me off choppers is the huge air gap between the cylinder head and the bottom of the tank. it always looks really goofy!
    the rolling chassis however, looks like it could be a starting point for something cool.
    a 750 would be nice.

  32. Very clean, yes, but not the look I’d want at all… too ‘chopper’: wrong angles, tank too small, airspace looks void… whatever. :-\

  33. Why in your write up do you feel the need to brag up Hondas Quality, In the 70s during the Jap bike wars many Hondas and Yamys were junk, If this was an American manufacture you would still allued to the bad old days and reserve judgement until you at least rode on the bike. This HD clone is a joke, An inline 4 would have been a better choice for power, No ID on tanks so little kids and girls can believe its a Harley, How Sad.

  34. IMO it looks like one of thos cheap corean motorcycle… fugly wheels, undersized tank, stupid exhaust. I do love choppers, but this… thing… is way to ugly.
    Probably one of the most poorly designed honda ever.

  35. Well, I for one like it very much. And I have never liked choppers, but I wouldn’t mind owning this bike at all. Who says choppers must be belt driven and conform to all of the “normal” chopper rules? I think it is great that Honda made it the way they wanted to and not tried to copy regular customs. It appears that it wouldn’t be too uncomfortable either, which is what is a very unfortunately common problem with most choppers. If I could of built my own chopper, this is very close to how I would have done it. Definitely shaft drive, water cooled, comfortable, reliable, not loud and obnoxious but still have a nice sound. I think I would have given it a bobbed rear fender though and a fatter rear tire. If I win the lottery, I will definitely buy this new Honda. Until then, I can only dream. Good job Honda, keep up the good work!

  36. I Like it. The simplistic pure design elements are popular today with the most talented builders today for big bucks of coarse. Now we can own a bike which screams motorcycle!!!! All those cool designs floating out there in the bare bones classic segment have landed on Honda’s desk like a lead brick!!! Thanks for finally making a bike that transcends time!! Please do so with the concept 1100cc inline 4 I saw 2 years ago and I’ll have 2 of my 4 dream bikes! There is a God, Buddha or whichever and I like it!!!!

  37. 64, you really think this tired stretched-tank design “transcends time”? If you’re wearing a Members Only jacket with a big Firebird on the back, there’s no reason to respond.

    To each his (or her) own.

  38. Somewhat dissapointing, definately too little too late.
    Nothing really jumps out at me, besides the fact that this might be a chopper everyone can own (price point?)
    The rear fender looks like it engulfs the rear wheel – it just looks weird to me. A simplified, “thinner” fender would improve the lines of the bike.

    my 2 cents.

  39. 2009: Honda unleashes the Fury!

    2010: Honda unleashes the new improved Fury, with digitally controlled kickstand retract assist (MORE innovation from Honda!!!) and hard bags to provide some pretense of utility.

    2011: Honda puts down the Fury.

    2016: The last Fury remaining unsold on the showroom goes away to a buyer in another country.

    2028: The occasional Fury shows up on eBay and is a featured on the ‘slider since they are so rare. Now that they are suddenly desirable, even though nothing has changed, anonymous hot air generators with keyboards will claim that they always wanted one and wish they bought one when they were cheap.

  42. If you would have told me even a year ago that honda would pull out of AMA racing, pull out of F1 racing and then produce a 700lb generic chopper as their new and exciting bike (“our longest wheel base ever!”)….I would have laughed for an hour.

    I should have remembered the rune from a few years back.

    I have been waiting FOREVER for them to make the VFR a decent bike again without all the over done v-tec make work parts so I can buy one.

    After owning 7 or 8 hondas in a row I think I will get a nice triumph triple in the spring.

  43. I like it, it’s very clean and the overall slender profile makes the engine jump out.
    Details are nice for a mass production bike, even shaft drive executed well. I’ll buy one if the price is not much higher than VTX.

  45. Those bikes are just rediculous, especially the blue one… It looks like it belongs in a carnival ride. Hey motorcyle industry! Want to thrive in a down economy, offer something exciting

  46. Gotta add, it’s a politically correct Chopper,one that now that the stupid money driven chopper fad is dead that come lately dorks will ride.It’s the same thing as playing toned down Acid Rock as elavator music.

  47. I think the posters that say that this is a “bland” bike are missing it. I think Honda purposely left it as an unfinished painting. Choppers are about personality, and this bike is begging to be finished the way you want. I’m happy there are no logos (less crap to remove), and I’m looking forward to seeing custom Fury’s.

  48. GIve it a new paintjob, new rims, new pipes and grips….it will be alot better. THey have to sell this cheap for people to buy it.

  49. I saw the Fury at the NYC show….it’s well done for a chomper deal, and will probably surprise lots as it will start and stop, as well as corner reasonably well…and do it smoothly…

  52. The left side(with exeption of the safety stickers) is the cleanest shaftdrive out there. This is a much better attempt at a clean factory chopper than a raider, and a better looking metric cruiser than a v-rod, and from whats been said cheaper than an 8-ball. Finally a chopper built by motorcycle engineers not a retired railing maker. But with that said real choppers cannot be mass produced. That includes big dogs, and the mighty occ monstrosities.

  53. The Honda Fury is the BEST production bike I have ever seen hands down!! Every detail of this entry level chopper are perfect for its price point. I am a current owner of a VTX 1300C to I can tell you from experience this new 1300 means buisness. The 1300 is a single crankpin design and emulates closely to the harley EVO 80″ big twin. Which its closest too. The sound is remarkable with aftermarket pipes. I have DG Hardcrome on mine. I am interested to see if Honda will start more of a Honda Performance line of parts for this model. Similar to what Yamaha and Harley have done. “Screamin Eagle” and such. Honda needs competitive pipes and Air cleaner designs at a mimimum. But I believe its strategic to let the aftermarket develop these pieces on hondas part. Everyone is just Boiling because Honda has just built the best Chopper and it Kills them they did not think of it first. This bike will destroy Harley and Yamaha on Sales hands down. Bikes like the Rocker and the Raider dont stand a chance. Honda did more with less. “Minimilistic” Rules!! Clean lines and VTwin Pulse. I am also excited to see how the single Throttle body unit does with the aftermarket for fuel programming options for Stage one and Stage 2 kits. Id like to see wiesco get involved with some High compression pistons and Camshaft designs. 1300cc is fine for displacement but it would be nice to have some camshaft and piston options for a true hot rodder. I love the bike and will be in line to get mine. Thanks Honda for building me my perfect Bike! Drag bars Rock
    Dave

  54. Saw this bike at the motorcycle show this past week and immediately fell in love with it! And it sure seemed pretty popular too – had to wait in line to sit on it. Fits like glove – extremely comfortable. (And my friends told me I looked good on it!). I’m anxious to ride and hear it. I like the lack of branding on it – made it look clean. (fyi – there is a “Fury” logo on the rear fender). The metalic colors are sweet. Love the fact that it’s shaft driven. Kind of concerned about the 3.4 gal gas tank, as hot as it looks. The sales rep told me that with the fuel injection system, the gas milage is great. The MSRP is $13K.

  55. Cleanest bike ive seen!!! Less is a whole lot more. love my VTX but my wife can have it for all i care. would never go to work if i got my hands on this. Hello Myrtle Beach.

  56. There was a time when Honda was an innovator. But, they haven’t always been rewarded for it. In the late 80s they made two of my all time favorite bikes — the NT650 Hawk GT, and the Super Magna, both of which sold poorly and were only made for 2 or 3 years. If you look at one now is seems incredibly modern, and if you can find someone willing to sell a decent specimen you will discover that they have held their value better than just about anything made during that period. The problem was that they were 10 years premature for the market — Ducati and Suzuki have made far more money on naked sporty small displacement v-twins than Honda ever did, despite pioneering the concept. Unfortunately, the lesson that Honda seems to have taken away from these and similar experiences is that copying trends started by others is financially safer than doing something groundbreaking. (And, what ground breaking they are doing is fricking weird: DN-01?)

    In the abstract, the concept of a raked out chopper that is designed by actual motorcycle engineers, and can do things like take corners and start reliably is appealing. But from a company a with a tradition like Honda, I hope for more than just copying the basic silhouette of an American cookiecutter chopper and dropping in yet another boring V-twin. Adding liquid cooling and a shaft drive is NOT exciting. And, the real killer is that in current economic conditions the $30,000 custom chopper of 5 years ago is available for $10,000 OBO on Craigslist (often with less than 5k miles), which makes a MSRP of $13,000 for a Fury seem a little silly.

    Honda has a much more interesting tradition to draw from: The original Metric motorcycle hotrod — The Magna.

    Imagine the fame and tank from the Fury with a large displacement V4 engine and 4 exhaust pipes raked up at a 45 degree angle Super Magna style, but extending up past the fenders. People would stop and notice a bike like that. And, for perhaps the first time ever one of those stretched out chopper things would be as fast as it looked. Without any difficulty they could get in excess of 200 HP out of it and actually need a hurking big rear tire to transfer that power to the ground. Hell, if they made a special Bōsōzoku edition with an Imperial Japanese red and white rising sun paintjob I would seriously consider buying a new bike for the first time in my life.

  57. Love the new Fury. Have read that all of the stickers and reflectors come off easily and the glue comes off with a little Goo-B-Gone then shine it up with a little wax.

    The fact that HD folks hate this bike so much speaks volumes about how Big Red hit the mark with this one. Too bad there has to be such a culture war when it comes to motorcycles, this is supposed to be about fun.

    Wish I could get one, the dark red metallic looks fantastic in pictures. Best looking bike I’ve seen in a while, the radiator design makes the V-Rod radiator look silly(even more silly.)

  58. I have owned 3 harley,, 1971 FLH,, 1995 FLSTN,, 2003 Road King,, after my first I swore I would never do it again,, but friens sid ” they’re all new,, better, faster more reliable,, GOD! I hate being lied to,, the best of the three was still my first,, at least I didn’t have to refinance my house whenever I needed to buy parts or pay for a repair,, both of my ” NEW” harles requred engine work before they had 25K on them,, so I went back to a bike i could trust to get me there,, so last week at my good old reliable Honda dealer I took possesion of the first Fury at my dealer ” Moore Dam Honda” greatest dealer and service I have ever had. My fury is metalic red,, and I love that honda didn’t put labels all over it,, not because I want to pretent I am on and HD,, just because I like any bike clean and uncluttered,, I took the tank badges of my old Norton Atlas,, back in 1967,, came off the day I bought it,, same with several Triumphs over the years,, I was proud as hell of all of them as well as my Honda,, the only bikes that has ever left me walking were the Triumps and the HD,, I guess we should be proud of Harley,, what a claim to fame,, WE ARE as RELIABLE AS ANY 1960’s British Bike

    Quit your whining,, if you like it ride and enjoy,, if you don’t,, just shut up, dont buy one and wave when one passes you buy

    Rich

  59. Just another production bike???? Every time I see a new Harley I yawn.. If anything always looks the same its each and every Harley… nothing original about them. I’ve test ridden the Fury and was surprised how well it handled… smooth… reliable… and shaft drive maintenance free. If I had to choose between a Harley and the Fury then I give the Fury the vote. Its not about what the name is its about variety and standing out. Nice too see that you don’t need to burn a hole in your pocket to get a piece of the action. Or are people saying that you have to spend rediculous amounts of money to qualify. Get real people its what the rider feels happy with not other bikes opinions.