Polaris has followed up their earlier announcement of the acquisition of Indian Motorcycles with the news that Indian production will move to Spirit Lake, Iowa from Kings Mountain, North Carolina. Though no new jobs will be created in Iowa, the facility has been growing with 100 new jobs added this past year due to demand for the other Polaris vehicles already assembled there, including Victory motorcycles. An old American brand will be manufactured in America with enough financial backing to do it right. Good stuff.
Polaris sales of approximately $2 billion includes $82 million from their Victory line. The company, because of their diversification, is doing very well compared to some other motorcycle manufacturers and provides a solid footing for the Indian brand. If done right, this could be a very good combination.
I’m looking forward to seeing how this develops and I bet Harley is interested, too. One of the factors hurting Indian may have been customer concern over the future prospects for the company. The support of Polaris promises a brighter future and that alone may boost sales.
Link: Sioux City Journal