In Yamaha’s extremely long lead up to their new V-Max, they had a display at the Tokyo Motor Show titled “The VMAX Awakens Need 6.” There was a highly stylized video with a rear tire smoking and a 3D profile artwork of a new V-Max, or rather, parts of the bike in a semi assembled [...]
October 2007
Using high mileage as a selling point isn’t new as this ad from Honda clearly shows. The “thrifty Honda 50″ as the ad calls it, touted 225 miles per gallon at a time when gas was cheap, this ad appeared in May of 1963. 1963 was 10 years before the first oil embargo and high [...]
Megelli Motorcycles is set to introduce a brand new line of small displacement (125cc) motorcycles November 6th in Milan, Italy at the upcoming EICMA motorcycle exhibition. When you hear about new motorcycles in this category you might picture a cheap product from the Far East. Megelli Motorcycles looks like it is planning to break free [...]
There’s a small but growing movement among car dealers to a no haggle policy. Instead of going in and enduring the back and forth nonsense dealers are known for, the price is set and that’s that. No more, “I have to get approval for this” or “I’ll see if my manager will go along with [...]
